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Creating a Great Retailing Experience - Seize Marketing Opportunities

posted Mar 01, 2012 05:01:49 by JamesDoan
Smart stores use promotional events, creative advertising, media publicity and window-displays to create a buzz about their store. They create big annual sales that customers look forward to. They build excitement into promotions.

Great retailers look at niche categories that others in their market ignore. They add new services to boost sales. And they source out new products before the competition does.
[Last edited Mar 01, 2012 05:03:34]
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